Rationale
The assignment was to make a type of text: mass or professional communication. So I've chosen for an advertisement. Harpo's bar is never largely crowded, so he asked the jazzsinger Shug Avery to come and sing in his bar. So I've made this advertisement so that everyone in the town knows there is a jazzsinger coming to town. So that his bar would be more popular!
I used the word "juke joint", because this is an establishement featuring music, dancing, etc. operated by African American people in the United States.
Also I used the word shugness, referring to the combination: Shug and snugness.